Privacy Policy

Last updated: April 6, 2026

1. Scope

This Privacy Policy explains how My Equity Recovery Group ("MERG," "we," "us," or "our") collects, uses, stores, and discloses personal information when you use this website, submit an application, or communicate with us.

2. Information We Collect

We collect information you provide directly, information collected automatically, and information generated through service workflows.

• Contact Information: Name, email address, phone number, preferred contact method, and best contact time.
• Property & Situation Information: Property address, foreclosure status, timeline details, occupancy status, estimated equity inputs, and related notes.
• Technical & Attribution Data: IP address, browser/device data, pages viewed, referral sources, UTM parameters, and interaction events.
• Consent Records: Timestamped records of contact consent and policy acceptance where applicable.

3. How We Use Information

• Review your submission and prepare an equity/timeline assessment.
• Contact you regarding your inquiry and related service coordination.
• Operate and improve site experience, analytics, and service quality.
• Maintain security, fraud prevention, and legal compliance records.
• Support CRM/workflow operations, including goHighLevel integrations.

4. Communications & Consent

By submitting forms on this website, you consent to communications about your inquiry using your provided contact details. MERG does not sell or share opt-in records with unaffiliated third parties for unrelated marketing.

• You can request communication preference updates at any time.
• If SMS is used for your inquiry workflow, message frequency may vary and standard carrier rates may apply.
• You may opt out of marketing or non-essential outreach using the instructions provided in each channel.

5. Sharing & Third-Party Processors

We do not sell personal information. We may share data with trusted processors strictly to operate our services, including hosting, analytics, CRM systems (including goHighLevel), and communications infrastructure.

• Processors may only use data for contracted service purposes.
• We may disclose data where required by law, legal process, or protection of rights/safety.
• In a business transfer, data may be transferred under comparable privacy safeguards.

6. Data Retention

We retain personal information only as long as needed for service delivery, legal compliance, dispute resolution, and internal record-keeping. Retention windows may vary by data category and legal obligations.

7. Cookies & Analytics

We use cookies and similar technologies to understand site performance, attribution, and user interactions. You can manage cookies through browser controls; disabling them may affect certain features.

8. Data Security

We implement commercially reasonable administrative, technical, and physical safeguards, including encryption in transit, restricted access controls, and monitoring of critical systems.

9. Your Privacy Rights

Depending on applicable law, you may have rights to access, update, delete, or limit processing of your personal information.

• To submit a request, contact us at the address below.
• We may verify request identity before processing.
• We respond within required legal timelines.

10. Children’s Privacy

This website is not intended for children under 18, and we do not knowingly collect personal information from children under 18.

11. Changes to This Policy

We may update this Privacy Policy periodically. The latest version and effective date will always appear on this page.

12. Contact

Privacy requests and questions: privacy@myequityrecoverygroup.com